Ep. #117 - Branding Guru and Author Kim Derrick Rozdeba Shares Practical Insights to Help You Build a Brand Successfully

Are you thinking about how to create a brand and feel confused and daunted?  My guest Kim Derrick Rozdeba is a branding guru and author who will educate you on what a brand is and what it is not.  He shares 5 key concepts to help you make the right choices.  These concepts are the 5 Cs - commitment, construct, community, content, and consistency.  We talk about his book titled Branding Queens: Discover Branding Secrets from 20 Women Who Built Global Brand Dynasties.  He shares the stories of some of these 20 successful women and how they created brands using these 5 branding components.   They all marketed hope, health, dignity, confidence, beauty, empowerment and happiness through their products and services. You can indeed learn from Kim and ensure that your brand is built on how you want your customer to feel – with the ultimate goal of having a very satisfied customer!

Book: Branding Queens: Discover Branding Secrets from 20 Women Who Built Global Brand Dynasties

Website: https://www.rozdeba.com/

Social Media: 

Twitter: https://twitter.com/RozdebaBrand

Instagram:  www.instagram.com/kdrozdeba/

Facebook: https://www.facebook.com/RozdebaBrand

LinkedIn: www.linkedin.com/in/derrickrozdeba